Skills
Function + Form
I design and build websites that are both beautiful and functional, with a keen attention to the user journery.
Development
I'm focused on creating clean, engaging designs with a strong emphasis on minimalism and thoughtful design.
ECommerce Web Development
I build custom ecommerce webites. Custom ecommerce solutions,Woo Commerce and/ or shopify.
Projects
Playmove
As part of Playmove's strategic expansion into the North American market, I developed and launched their dedicated North American landing page.
HTML
CSS
JavaScript
PHP
WordPress
Project Highlights & Outcomes
- Seamless integration with custom ClickUp plug-in for automated lead capture and workflow management
- Increased lead conversion by 38% within the first quarter post-launch
- Tracked and optimized visitor behavior via integrated analytics tools
- Targeted content localization strategy for North American market led to higher engagement
- Fast-loading and responsive design contributed to a 25% lower bounce rate
- Built on WordPress with modular HTML/CSS/JS components for easy scalability
Urban Harvest
Urban Harvest is a fully custom eCommerce solution developed from the ground up to deliver a seamless and scalable online shopping experience for online grocery delivery store. Built as a full-stack project, the platform features backend architecture with a custom database schema optimized for performance and flexibility. This project included the development of a fully functional shopping cart system, complete with custom APIs to handle dynamic product management, inventory tracking, checkout flows, and order processing. The storefront was tailored to reflect the brand’s identity while providing intuitive navigation and a mobile-first, responsive design. From database modeling to frontend interface design, every component of Urban Harvest was engineered for reliability, extensibility, and a polished user experience.
HTML
CSS
JavaScript
PHP
MySQL
Bootstrap
Project Highlights & Outcomes
- Developed a fully custom eCommerce platform with no third-party templates or CMS dependencies
- Designed and implemented a custom relational database to manage products, categories, users, orders, and inventory with optimized queries for speed and scalability
- Built RESTful APIs from scratch to support full shopping cart functionality — including add/remove items,promotions, quantity updates, user sessions, and secure checkout flow
- Integrated user authentication and authorization for secure customer accounts and admin-level management
- Created a responsive, mobile-first frontend for a seamless shopping experience across all devices
- Implemented custom admin dashboard for real-time product, order, and inventory management
- Achieved smooth integration of front and back end, resulting in fast load times and high user engagement
LET'S TALK!
Have a project you need my help with? rainelaingdev@gmail.com